CLIENT CASE
Ooredoo Fintech
Office branding
Client profile
Ooredoo Fintech, our client in Qatar, is headquartered in one of Doha’s ultra-modern multi-storeyed office spaces. The newly formed fintech company, a fully-owned subsidiary of Ooredoo Group, is working against very steep targets before the end of the year. The management’s priority is to keep their team motivated to achieve these targets.
Our task
We were asked to help the company with office branding to support the growth mindsets and reflect company values.
Our creative concept brought together the company mission, its ambitious cross-border strategy and its cultural context.
Results
We created beautiful posters bringing together the company values, mindsets, images of the company customers and motivational quotes from the business leaders and thinkers from the Middle East and beyond.
Key visuals
We offered two compelling approaches: the emotional angle emphasizes being a hero to your family by ensuring your children receive the money quickly and safely, while the functional angle highlights the ease of sending money home in just three clicks with no hidden fees.
Bonus: We used the same quotes to design stickers which new employees can use to decorate their phones and laptops with.
In addition to stickers, we have also designed corporate notepads for the most daring and innovative ideas.

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